Facebook to make unsend feature available to over 2 billion users soon
- Author: Israel Montgomery Apr 10, 2018,
Apr 10, 2018, 19:28
The company is facing the worst privacy crisis in its 14-year history after whistleblowers revealed that the personal information of tens of millions users, mainly in the USA, was obtained by political consultancy firm Cambridge Analytica.
Approximately 87 million of Facebook's account holders may have had their personal information shared, according to the social media company. After the Senate hearing on Tuesday, Zuckerberg will return to the Capitol on Wednesday for another hearing on the other side of Capitol Hill before the House Commtitee on Energy and Commerce.
It might be the start of a whole new week, but the ongoing Facebook privacy scandal is showing no sign of cooling off. CEO Mark Zuckerberg is testifying before Congress tomorrow, but before that kicks off, Facebook will finally be notifying users who had their data stolen by Cambridge Analytica.
He is confronting combined outrage over how Russian Federation used Facebook to spread divisive political propaganda during the 2016 U.S. presidential election and how Facebook seemed unaware that a political consultancy, Cambridge Analytica, improperly harvested personal data of about 87 million Facebook users, majority Americans.
"It's clear now that we didn't do enough to prevent these tools from being used for harm." he said.
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Facebook chief executive Mark Zuckerberg is set to be grilled by members of U.S. Congress this week in a watershed moment for the technology industry as the social media giant scrambles to convince regulators and critics that it is doing enough to protect its platform from abuse. Bill Nelson, the top Democrat on the Commerce Committee, as a cluster of reporters waited outside.
Zuckerberg also said that Facebook's major investments in security "will significantly impact our profitability going forward". Zuckerberg has drafted a detailed testimony where he outlined the company's latest initiatives and what it will do to prevent this from ever happening again.
But what about the ones who do get the message letting them know their information was shared in what's being called the Cambridge Analytica breach? The CEO recounts the various investigations and updates Facebook had undertaken in recent weeks, following the Cambridge Analytica scandal.
The changes announced by Facebook and Google restricting third-party access "indicate a higher likelihood that both companies will "raise their walls" ..."
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Facebook said on Monday that it will give a team of independent academic researchers access to its proprietary user data in an effort to assess the role of social media in elections.
"The bottom line here is: if Facebook cant fix its privacy problems, then how can Americans trust them to be caretakers of their sensitive information?" he asked.
He will also likely face questions about ads and posts placed by Russian operatives, in what US authorities believe was an attempt to influence the USA 2016 election. Moreover, Facebook says it will not have approval over the research topics or findings.
Facebook has about 15,000 people working on security and content review, rising to more than 20,000 by the end of 2018, Zuckerberg's testimony said.
Zeynep Tufekci from University of North Carolina apprehended that the testimony just turns into congressional spectacle, that lawmakers yell at Zuckerberg.
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